Biography
Jason M. S. Lam, Ph.D., is an assistant professor at the Faculty of Business, Multimedia University, Malacca campus. Dr Lam has over 15-year of academic and research experience across the public and private universities, both in Malaysia and overseas (e.g. Australia, China, Turkey and Indonesia). His research interests are in the area of “higher-edutourism”, co-creation of value in tourism as well as cultural and heritage tourism. His work has been published in several international journals which are indexed by Web of Science.
Location
Malacca River, Bandar Hilir, Historic Malacca, Malacca 75000, Malaysia